Dodge

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For other uses of the word, see Dodge (disambiguation)

Image:Dodge logo.png

Dodge is a brand name of automobiles and light to heavy-duty trucks, marketed by the German-based DaimlerChrysler AG from 1901 to the present. Prior to 1928, the company was named Dodge Brothers Motor Vehicle Company. In 1998, Dodge along with all other Chrysler subsidaries, was purchased by Daimler-Benz.

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History

Image:1917 Dodge Touring Car.jpg Image:Dodge4Door1920.jpg

In 1901 John Francis Dodge and Horace Elgin Dodge moved their Dodge Brothers Bicycle & Machine Factory to Detroit, Michigan. Their bearings and other parts were in demand with the early automobile industry, and they helped design motor parts for early Oldsmobiles.

In 1902 the Dodge Brothers were approached by Henry Ford, who was looking for help in financing his own automobile company. Dodge Brothers helped finance the start of the Ford Motor Company as well as manufacturing parts for early Fords, to Ford and the Dodge Brothers mutual financial benefit.

In 1914 the Dodge Brothers started their own auto company, which they named the Dodge Brothers Motor Vehicle Company. Early models had some similarities to the Ford Model T, as the Dodge Brothers had already been building most all of the parts for the Ford Model T. Dodge Brothers were the sucess of Ford, Henry's legacy of bankrupt companies attest to that. However, the Dodge Brothers and Ford had been bumping heads more and more frequently as the Doges sugested improvements that Henry was having nothing to do with. in 1913, Henery anounced the opening of his new plant and the end of the need for outside factories, ie. the Dodge's. By mid 1914 compleated their assemby line for the parts they were already making for Ford, with all the improvements, financed with the money and dididens they made from Ford. The new Dodge Brothers, had an all steel body (Ford as most other manifactures, still used metal bent around wood coach work), and with such refinements as electric rather than crank start, and standard headlights, as were becoming popular with the middle class. Everything, and for only a hundred dollars more then Ford's Model T. The new Dodge Brothers cars were a commercial success.

In 1917 Dodge Brothers began building motor trucks as well, at first for use by the United States Army during World War I, then commercially after the war's end.

In 1920 the Dodge Brothers both passed of pneumonia and their widows turned down $16 million for the Dodge Brothers company, deciding to run it themselves instead, which they did so, and very profitably.

In 1925 the Dodge Brothers Company was purchased by Dillon, Read & Company for $146 million, said to be the largest cash transaction in history up to that time. Dillon Read in turn sold Dodge Brothers to the Chrysler Corporation on July 31, 1928 for $160 million. Chrysler retained the Dodge Brothers name untill 1928 when they shortened it to Dodge.

Following Chrysler's takeover of the British Rootes Group and Simca of France, and the resultant establishment of Chrysler Europe in the late 1960s, the Dodge brand was used on light commercial vehicles previosuly branded Commer (a Rootes subsidiary) and on pick-up and van versions of the Simca 1100. The most common of these was the Dodge 50 series, widely used by utility companies and the military, but rarely seen outside the UK. Following Chrysler Europe's collapse in 1977, the Dodge factory and some rights to use the Dodge name in Europe were purchased by Renault, who gradually re-branded the range of vans and trucks through the 1980s, eventually dropping the name altogether and using the factory for engine production.

Dodge is now part of the DaimlerChrysler company. As of 2005, the Dodge brand has become known primarily for its trucks, which account for 78% of the division's sales. Dodge is attempting to change this with the introduction of the new Dodge Charger.

The Dodge marque will also be promoted in Europe. Currently, the Viper is the only Dodge-branded vehicle in that market, but DaimlerChrysler will begin to heavily advertise the brand's Caliber and Nitro models with a masculine image.

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United States model lineup


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Military trucks

T202 - 1/2 ton, 4x4 series truck (G-505)


T203 - 1/2 ton, 4x4 series truck


T207 - 1/2 ton, 4x4 series truck (G-505)


T211 - 1/2 ton, 4x4 series truck (G-505)


T214 - 3/4 ton, 4x4 series truck (G-502)


T215 - 1/2 ton, 4x4 series truck (G-505)


T223 - 1 1/2 ton, 6x6 series truck


T236 - 3/4 ton, 4x4 series truck (Canadian built)


M-37 - 3/4 ton, 4x4 series truck (G-741)


T137 - 1 ton, 4x4 series truck


M-880 - 1 1/4 ton, 4x4 series truck

4x2 variants:

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Dodge concept vehicles

Image:DodgeCopperhead.jpg


(Some of the concept cars created created by Dodge were made scale models of by Hot Wheels. One of the concept cars, the Dodge Sling Shot, was even based off the Hot Wheels car, Sling Shot.)

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See also

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External links


A division of DaimlerChryslerDodge road car timeline, 1990s-present[edit]
Type 1990s 2000s
0123456789 0123456789
Compact
Omni Shadow Neon Caliber
Colt
SRT-4
Midsize Spirit Stratus Avenger
Daytona Avenger Stratus Coupe
Fullsize Dynasty
Monaco Intrepid
Magnum
Charger
Sports Stealth
Viper
SUV Ramcharger Durango
Nitro
Pickup Dakota
Ram
SRT-10
Minivan Caravan/Grand Caravan
Van Ram Van/Ram Wagon Sprinter


Image:DaimlerChrysler.png Members and holdings of DaimlerChrysler :
Mercedes Car Group: Global Electric Motorcars (GEM) | Maybach | Mercedes-Benz | smart
Chrysler Group: Chrysler Corporation | Dodge | Jeep | Plymouth (discontinued in 2001) | Eagle (discontinued in 1998)
Commercial Vehicle Brands: Freightliner | Mercedes-Benz | Mitsubishi Fuso Truck and Bus Corporation | Setra | Sterling Trucks | Western Star
Participations in: EADS (30.17%) | Mitsubishi Fuso Truck and Bus Corporation (85%) | Freightliner | McLaren Group (40%)
de:Dodge

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